You may cancel at any time. Panera's beverage program is one of several recent restaurant subscription launches as chains look to collect diner data, drive loyalty and improve their value propositions to customers. Annual subscribers also get free delivery. Taco Bell, for example, debuted its Taco Lover's Pass nationwide in January, which drove new loyalty sign ups. Pictured is its first bakery-caf located in Ballwin, MO. New Sippers only.*. From our new Charged Lemonades to our fan favorite Passion Papaya Green Iced Tea to Bubly Lime from PepsiCo, we're excited to give our guests even more choice and more beverage options to fuel their day.". The Beverage Subscription entitles eligible subscribers to the following Subscription benefits: drip hot coffee, iced coffee, hot tea, fountain soda beverages, bubbler drinks (Regular, Sweet, and Passion Papaya Green iced teas, and Agave lemonade) and Charged Lemonade beverages (Fuji Apple Cranberry, Mango Citrus Yuzu and Strawberry Lemon Mint) once every two hours plus unlimited refills. Panera Bread is growing its subscription offerings to include more than just consumers' daily caffeine fix. Terms Of Use Add an eligible beverage to your cart and your reward will be automatically redeemed upon checkout. as well as other partner offers and accept our, Visit Business Insider's homepage for more stories, How restaurants are tapping into the booming 'subscription economy,' and why experts predict it has long-term potential. I usually drink the free coffee at my office, but my editor asked me to try out Panera for a week to test the subscription. You can subscribe online atwww.PaneraBread.com/UnlimitedSipClub, in the Subscriptions section of the Panera Bread app, or at a kiosk where available in participating U.S. Panera Bread bakery-cafes. "We feel that this is a terrific way to get consumers more interested in not only in our coffee platform but also for them to get exposed to the strength of the food that we have in our cafes, particularly around breakfast.". Your subscription includes one (1) cup ofany flavordrip hot coffee, hot tea, iced coffee, iced tea, Charged Lemonade, lemonade, or fountain beverage every two (2) hours during regular bakery-cafe hours, including free refills of the same beverage at any participating U.S. Panera Bread bakery-cafes. Like poultry and pork raised without antibiotics on our salads and sandwiches. Registration available online only including Kiosk. MyPanera members can register today for the subscription via the Panera website, mobile app and kiosk and unlimited self-serve beverages are just an order away. "They have a value of approximately 11 times that of a non-member," she said. Some offer unlimited drinks or free delivery for a monthly fee; others will bring out your favorite appetizer each time you visit. "We are the first brand to do it, and we're super excited about that," Panera CEO Niren Chaudhary previously told Business Insider. For $119.99 per year (plus tax), the annual membership yields additional savings, offering a year's worth of . Tracking available only in participating U.S. bakery-cafes that offer delivery. A monthly subscription service is still available for $11.99 (plus tax), with both subscription models entitling customers to one self-serve beverage every two hours. Visit www.panerabread.com/deliveryinfo to determine if youre in a delivery area or for more information. Purchase required. All rights reserved. {{ 'We have sent an email with sign in instructions to {0}.' It covered any coffee that was self-served and was restricted to new cups of coffee every two hours. We're having trouble connecting to Facebook right now. What is the Panera Unlimited Sip Club Subscription? For just $8.99 (plus tax) per month, Panera customers can order one cup of drip hot coffee, hot tea, or iced coffee (including refills of the same drink) every two hours at participating U.S . No worries, just sign in to your MyPanera account and well get it straightened out. And as recently as last fall, Taco Bell launched a Taco Lover's Pass, offering a taco a day for a month at one low price. The Panera coffee subscription program launched in Feb. 2020 and was open to all MyPanera rewards program users, allowing subscribers to order unlimited cups of drip coffee, iced coffee and tea . Note that this means free refills in-store, or a coffee every two hours. By the end of last year, the $8.99-per-month program had more than 600,000 subscribers, and those customers are truly Panera super-fans, according to 2021 data from the chain: No. MyPanera members can register today for the subscription via the Panera website, mobile app and kiosk and unlimited self-serve beverages are just an order away. The unions proposals often focus on specific changes to systems workers interact with all day, every day, including equipment and mobile ordering. 8736608, Get the weeks news highlights straight to your inbox, new franchise partnership with Dallas Holdings. In total, 26 beverages are now part of Unlimited Sip Club, including: Launching alongside Unlimited Sip Club are new Panera Charged Lemonades, a thirst-quenching beverage that brings energizing lift in bold, bright flavors. The monthly fee will be charged to the payment method you provided when you signed up for your MyPanera account (or such other payment method as you have designated to be charged) as noted in theTerms and Conditions. Asked if Chaudhary was concerned that customers would take advantage of the service, come in for free coffee, not spend money, and Paneras would lose out, he swats that notion away. Beverages may vary by location. How do I redeem my subscription? Shutterfly may refuse or cancel orders due to promo and pricing errors, fraud, misuse, or unauthorized use. No short cuts, just bakers with simple ingredients and hot ovens. Note that the default credit card will be used for all digital orders. Panera Bread, which has had success with its Coffee Club subscription service introduced in February 2020, is now launching its Unlimited Sip Club. This field is required. Panera just launched an unlimited-coffee subscription that costs $9 per month, or about $108 annually. Now, members can pay $11.99 per month or $119.99 per year for unlimited hot and cold drinks. "We need to have something that's worth coming across the street for and it has to provide disruptive value," Burnett said. And importantly, this new Sip Club is also replacing the old coffee plan, but a Panera spokesperson told us that existing coffee subscribers will be grandfathered into the Unlimited Sip Club and will keep their $8.99 per month pricing through the end of the year. Olive Garden was an early adopter, first selling their Never Ending Pasta Pass in 2014. Not valid with any other coupon or offer. Using our iconic Agave Lemonade as the base, our chefs added bold flavors like Mango Yuzu and Fuji Apple," said Eduardo Luz, Chief Brand & Concept Officer, Panera Bread. })]) }}, {{ 'Available before {0}' | replaceVariables([$options.filters.formatTime(availableBefore, { Must be an Unlimited Sip Club subscriber to receive this offer. To cancel your subscription online, visit the Cancellation section atwww.panerabread.com/UnlimitedSipClubor on the Panera Bread app. Not valid on other sizes/types, prepaid or annual savings plans, other products and prior purchases. Beverages may vary by location. Everything is turning into a subscription these days, anyway. We believed that food that was good and that you could feel good about, served in a warm and welcoming environment by people who cared, could bring out the best in all of us. When Paneras Coffee Club launched in February 2020, the Coffee Club cost $8.99 monthly. Get the latest industry news, market data, and 5THWAVE magazine and podcast releases direct to your inbox. Registered in England. For $10.99 per month (plus tax), Panera is expanding its unlimited coffee subscription to incorporate the entire Panera portfolio of self-serve beverages, including hot and iced coffee, hot and iced teas (regular, Sweet Tea and Passion Papaya Green Iced Tea), Agave Lemonade, Pepsi-Cola fountain beverages, and Panera's newly launched Charged You can continue ordering as a guest, but will not get a visit credit toward your next reward. By Brian Amick. Upcharges apply. Offer may expire without notice due to error, fraud, or other unforeseen circumstances. Restaurants love repeat customers, and over the past decade, a number of chains have been experimenting with subscription plans to keep them coming through the door. We believed that food that was good and that you could feel good about, served in a warm and welcoming environment by people who cared, could bring out the best in all of us. Please return to the home page and sign in again. A coffee subscription program at Paneras is bringing in new customers and adding to what customers buy, a win/win for the fast-casual chain. Its goal was to democratize coffee, Chaudhary said. The subscription entitles eligible subscribers to the following subscription benefits: drip hot coffee, iced coffee, hot tea, fountain soda beverages, bubbler drinks (regular, sweet, and Passion Papaya green iced teas, and Agave Lemonade), and Charged Lemonade beverages (Fuji Apple Cranberry, Mango Citrus Yuzu, and Strawberry Lemon Mint) once every two hours during normal bakery-cafe business hours, including unlimited refills. And, if you find a craft beverage favorite, you can download the Panera app and save your favorite craft beverage order to make your next order even faster. The reason is the following: coffee for us was an underleveraged product. The Unlimited Sip Club Subscription is available for registration and redemption in participating U.S. Panera Bread bakery-cafes. This powerful, Ahlstrom has an extensive history of providing sustainable food packaging papers to, Full-service communications and PR agency specializing in the Restaurant and. On Wednesday (Feb. 22), fast-casual giant Panera Bread, which has more than 2,000 locations across the U.S. and Canada, announced the addition of an annual membership option to its Unlimited Sip. ^Calculation is based on redemption of 4 eligible beverages, any size, in the Unlimited Sip Club Subscription program with an average price of $3.43 (plus tax) during a monthly subscription period and redemption of 3 eligible beverages per month, any size, in the Unlimited Sip Club Subscription program with an average price of $3.43 (plus tax) during an annual subscription period at participating U.S. Panera Bread bakery-cafes. Have a question? For Wine Lovers Not Wine Snobs: A New Book About Wine Tasting, Shoppers Speak Up! 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